This high profile launch for Revell was a real challenge and it was critical that the packaging design truly showcased their hottest new product launch – the Virgin Galactic Space Ship Two model kit.
We were involved from the outset developing a striking pack front design fitting for this iconic brand.
The packaging design need to have real impact on shelf and be in keeping with the high-tech, innovative nature of the product.
The Oyster team were also responsible for liaising with the Virgin licence team for design proof feedback and artwork sign off. The product is now on sale across Europe and the UK.
