Integrated Communications Strategy for Andron Handling
“I presented everything that Andron & Oyster have been working on at the company meeting recently using the new PowerPoint presentation format you designed, and everything was very well-received by all employees. A great job is being done and I thank you all for your efforts. Our new brochure and website are looking great!”Andy Thomson, Sales Manager, Andron HANDLING
The slow decline of the Automotive industry saw Andron Handling rethinking their business strategy and their target markets. This concern caused Andron to branch out their product offering to the following industries: logistics, food & bev, aerospace, rail etc. Andron realised this would not be a simple task and actually relatively difficult especially with an outdated website, marketing collateral and unengaging social media. This is where Oyster was invited to develop an integrated communications strategy which included a brand-new website, marvellous marketing collateral and a lead generating LinkedIn Campaign targeting the new industries, all of which were highly successful! Read our case study to find out more.